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Select Your Shade

Your Selection is AUBURN

Calling all gingers! Whether you are a strawberry blonde- a rich auburn- or somewhere in between, this shade was made for you. Be proud to be red. Do you know how many people have a ginger fetish?

Use/Term Information -

True Sons is a subtle hair dye designed to boost your natural color.
It is not recommended for men with more than 50% grey or white hair
Do a patch test before using True Sons or any other hair dye.

You can change your shade or your plan (monthly / quarterly) up to one week before your next order ships. Contact support@truesons.com.

True Sons does not offer refunds for any reason. We will happily exchange unopened and unused bottles for a different shade.

Ingredients +

Your Selection is DIRTY BLOND

Get mistaken for Ryan Gosling (he’s the blonder one). Our custom ‘dirty blond’ shade will work equally well for surfers and vikings. The key to looking natural is to stay ‘dirty’ and allow a mix of shades to show through.

Use/Term Information -

True Sons is a subtle hair dye designed to boost your natural color.
It is not recommended for men with more than 50% grey or white hair
Do a patch test before using True Sons or any other hair dye.

You can change your shade or your plan (monthly / quarterly) up to one week before your next order ships. Contact support@truesons.com.

True Sons does not offer refunds for any reason. We will happily exchange unopened and unused bottles for a different shade.

Ingredients +

Your Selection is LIGHT BROWN

If you rocked blond hair in your glory days but have darkened with age, Light Brown is your best choice. It accentuates the lighter golden and blond tones of your hair, while keeping your light brown color looking natural and authentic. 

Use/Term Information -

True Sons is a subtle hair dye designed to boost your natural color.
It is not recommended for men with more than 50% grey or white hair
Do a patch test before using True Sons or any other hair dye.

You can change your shade or your plan (monthly / quarterly) up to one week before your next order ships. Contact support@truesons.com.

True Sons does not offer refunds for any reason. We will happily exchange unopened and unused bottles for a different shade.

Ingredients +

Your Selection is MEDIUM BROWN

Do you get called Tom Hardy in bed? Medium brown is a unique mix of cool earth tones for guys who have rich, milk-chocolate tones (as opposed to darker haired guys). A solid gold brown but not too dark.

Use/Term Information -

True Sons is a subtle hair dye designed to boost your natural color.
It is not recommended for men with more than 50% grey or white hair
Do a patch test before using True Sons or any other hair dye.

You can change your shade or your plan (monthly / quarterly) up to one week before your next order ships. Contact support@truesons.com.

True Sons does not offer refunds for any reason. We will happily exchange unopened and unused bottles for a different shade.

Ingredients +

Your Selection is DARK BROWN

The largest number of guys can use dark brown to boost their hair. It’s versatile and can easily be used for touch ups and full applications. Many caucasian guys think they have black hair, when in fact they have dark brown.

Use/Term Information -

True Sons is a subtle hair dye designed to boost your natural color.
It is not recommended for men with more than 50% grey or white hair
Do a patch test before using True Sons or any other hair dye.

You can change your shade or your plan (monthly / quarterly) up to one week before your next order ships. Contact support@truesons.com.

True Sons does not offer refunds for any reason. We will happily exchange unopened and unused bottles for a different shade.

Ingredients +

Your Selection is BROWN BLACK

If you have very dark hair, Brown Black could be your shade. Look at at your hair after spending time in the sun; if you can see even the faintest flecks of gold brown, you are Brown Black.

Use/Term Information -

True Sons is a subtle hair dye designed to boost your natural color.
It is not recommended for men with more than 50% grey or white hair
Do a patch test before using True Sons or any other hair dye.

You can change your shade or your plan (monthly / quarterly) up to one week before your next order ships. Contact support@truesons.com.

True Sons does not offer refunds for any reason. We will happily exchange unopened and unused bottles for a different shade.

Ingredients +

Your Selection is TRUE BLACK

Are you a dark-haired, Latin, Asian, Middle Eastern, Black, Black Irish? If you fit into any of these categories then True Black could be the dynamic color that will keep your hair from looking flat. It’s for guys with the darkest hair who don't show any brown streaks in the sunlight.

Use/Term Information -

True Sons is a subtle hair dye designed to boost your natural color.
It is not recommended for men with more than 50% grey or white hair
Do a patch test before using True Sons or any other hair dye.

You can change your shade or your plan (monthly / quarterly) up to one week before your next order ships. Contact support@truesons.com.

True Sons does not offer refunds for any reason. We will happily exchange unopened and unused bottles for a different shade.

Ingredients +

How Much Will You Dye

Order more to save more! Here’s the deal - we’ll reward you with a discounted price if you order three cans at once. Why? Because you’re helping us by shipping fewer boxes, which saves a few trees. And we like trees!

One Time ?1 can delivered straight to your door.

$45

Monthly ?1 can delivered every month. $30 charged upfront, and every month thereafter.

$30 / month

Most Popular

Quarterly ?3 cans delivered every 3 months. $72 charged upfront, and every three month thereafter.Saving 20% per month.

$24 / month

Dark Brown

Monthly

$30/Month