The Silver Fox Life Isn’t for Everyone

Try True Sons now
for FREE* (valued at $49.99)

Why True Sons?

A small package that lasts a long time

Our cans might look small, but each one will give you 3 – 6 applications. So no more going out to buy another box of color every single time you spot a few greys. We’re with you for the long haul.

Plus, all our cans come in discreet packaging

…don’t worry, your secret is safe with us.

A product you’ll be proud to display on your bathroom shelf

When you’re in the bathroom, you want suave beard, hair and body products that reflect your style.

Quick application and results

It takes less than five minutes to apply your hair and beard dye foam and 15-25 minutes to develop. Which means the entire process is done in 30 minutes! It’s why we’ve become so many men’s grey hair color go-to!

Hear from Other True Sons


I’m a 57 year old Ginger. I would otherwise have a completely white beard and mustache with just a bit of white around my temples. Being a Ginger, I found it almost impossible to find a dye that worked for me. First off, the “women’s” dyes burned my eyes and nose when I tried them on my mustache. Second, I couldn’t find the right color. I’d end up looking like a scary clown or it’d be an unnatural color of maroon or orange. True Son’s gave me a natural color so my beard matches the hair on my head. My hair color darkens in the winter so I just leave it on a bit longer in the winter. Lately I’ve been blending in some in my temple area. It’s amazing how well it works with my natural hair color. I love not having to mix chemicals and the easy cleanup. I love True Sons.

8 months ago
Nearly 20k men already dye with True Sons. Join our community and feel sexier naturally

True Sons “Try for Free” Promotional Offer

Terms and Conditions

By participating in True Sons “Try for Free” promotion, you agree to accept the following terms and conditions: The “Try for Free” promotion is a limited offer open to the first 100 eligible customers and will run from July 10, 2022 through midnight July 30, 2022. This promotion is only open to U.S residents over 18 years of age who have not previously subscribed to True Sons. Only one “Try for Free” promotion kit per registered user is allowed. The product cost will be zero (00) for the product. Shipping cost (standard delivery of $7.99 USD and taxes will be applied at the final stage of the checkout). This shipping cost for "Try for Free" is non-refundable. You will not be able to redeem any other discounts (including free shipping codes and automatic sitewide offers) for this product. True Sons reserves the right to modify or cancel this promotional offer at any time.

The terms of the “Try for Free” promotion is that you agree to receive a basic True Sons dye kit with ONE (1) bottle of the True Sons hair dye (with the shade of your choice). True Sons will accept only ONE (1) shade per participant.

After approximately 30 days, you will be automatically enrolled in the True Sons bi-monthly subscription plan for $79.98 and will receive the full True Sons dye kit with 2 bottles of True Sons Hair and Beard Dye, 1 Pair of Gloves, 1 Quick Start Guide. You can change the frequency, upgrade your subscription plan, apply a discount, or opt-out of your subscription with True Sons any time after the first month. Visit our website to update your profile.

For more information on How to Use True Sons visit our FAQs section here: (

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