True Sons: The Next Chapter
We Heard You. We Miss You Too!
To our loyal customers and subscribers: Thank you for sticking with us. We know it's been frustrating not having your favorite True Sons products available, and we appreciate your patience and support.
We're excited to share that work is underway on the next generation of True Sons Beard & Hair Dye Foam!
We've begun collaborating with a manufacturing partner to develop a new version of the product you know and love.
There's still work ahead, including development, testing, and production. While we can't promise a launch date just yet, we'd love to keep you in the loop as we work toward bringing True Sons back.
Want to Be Among the First to Know?
Join our waitlist, become a True Sons Insider, and get updates on our progress, early news, and a first look at what's coming.
We can't wait to be part of your grooming routine again!
FAQs
I loved the foam! Will the new product still be a foam?
Absolutely, that's the plan! We're working with our manufacturing partner to bring back the foam format you loved, with the quality and performance you've come to expect from True Sons.
I miss having True Sons in my grooming routine. When do you think the new product will be available? I won't hold you to it, I promise!
Ha! Thanks, we appreciate that! We're working on an accelerated timeline with our manufacturing partner and are hopeful it could be available as early as midyear 2027. There's still plenty to do, so no promises just yet. But we'll keep you posted!
Will the new product be the same price?
We're working hard to deliver the same great value you remember from the original True Sons. While pricing hasn't been finalized, we're planning exclusive updates and first access to launch news for our waitlist members.
So be sure to sign up for True Sons updates. You'll be among the first to know what's coming!
Can I buy True Sons now?
Unfortunately we do not have a product available currently, but we are working on a new formula and are excited to show you soon!