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Select Your Shade and Choose Your Frequency

Medium Brown - Original - Semi-annual
Medium Brown - Original - Semi-annual
Medium Brown - Original - Semi-annual

Multiple Applications. No Mixing

One bottle of True Sons contains an average 3-4 applications.

Subscribe now for as little as $1 a day on our 6 month plan.

Hear from Real Customers

Select your Shade

Auburn - Original - Bi monthly
Auburn
Brown Black - Original - Bi monthly
Brown Black
Dark Brown - Original - Bi monthly
Dark Brown
Medium Brown - Original - Bi monthly
Medium Brown
Light Brown - Original - Bi monthly
Light Brown
True Black - Original - Bi monthly
True Black
Dirty Blond - Original - Bi monthly
Dirty Blond
IDK MY SHADE - Original - Bi monthly
IDK MY SHADE

Choose your frequency

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How True Sons is different
The Medium Brown is a mix of cool earth tones for guys who have rich, milk-chocolate tones. This shade is a solid golden brown that isn’t too dark.

Multiple Applications. No Mixing

One bottle of True Sons contains an average 3-4 applications.

Subscribe now for as little as 1$ a day on our 6 month plan

Hear from Real Customer

Instructions + More Information

True Sons is a subtle hair dye designed to boost your natural color. Do a patch test before using True Sons or any other hair dye.You can change your shade up to one week before your next order ships. Contact support@truesons.com

What's in the Box?

In your first bi-monthly subscription kit, you'll receive:

  • 2 Bottles of True Sons Hair and Beard Dye
  • 2 Pairs of Gloves
  • 1 Quick Start Guide
  • 1 Complimentary Comb
  • 4 Complimentary Dye Removal Wipes

In your first 6 month subscribe & save kit, you'll receive:

  • 3 Bottles of True Sons Hair and Beard Dye
  • 2 Pairs of Gloves
  • 1 Quick Start Guide
  • 1 Complimentary Comb
  • 4 Complimentary Dye Removal Wipes

Ingredients

Water (Aqua), Ethanolamine, Isobutane, Toluene-2,5-diamine Sulfate, Resorcinol, Emulsifying Wax Nf, N, N Bis(2-hydroxyethyl)-P-Phenylenediamine Sulfate, Glycolstearate, Sodium Cocoyl Isethionate, Sd Alcohol 40 (Alcohol Denat.), Propane, Sodium Laureth Sulfate, Fragrance, Sodium Lauryl Sulfate, M-aminophenol, Tetrasodium Edta, P-aminophenol, Ascorbic Acid, 2,4 Diaminophenoxyethanol HCl, 2-methylresorcinol.

Why buy True Sons?

No Mixing

Our innovative, patent-pending formula can be used right out of the bottle with no mixing for easy application.

Natural-Looking Results

The air-oxidizing foam works with the tones of your natural hair to gradually phase out the gray.

Multiple Use

True Sons can be used multiple times over a sustained period of time. One bottle contains an average three to four applications.

Satisfaction Guarantee

If you're not completely satisfied with the results from your first kit, we will send you a new one with an alternative shade or your money back.

How True Sons is Different

Overdye Protection

Air Oxidizling Foam

No Mixing

Multi-Use

Discreet Packaging

Hand crafted shades*

Wipes for easy clean up